Blog
Technical SEO, GEO/AEO and Python development — notes from practice, no fluff.
12 posts
Negative SEO Link Bombing Is Real. That SEJ Disavow Story Was Something Else.
A widely shared Search Engine Journal story about a Reddit user's ranking collapse is making the rounds as proof Google can't stop negative SEO. It isn't that story — it's about someone disavowing their own paid links by mistake. The real threat is separate, and one of our clients lived through it: a coordinated spam-link attack, a same-day disavow file, and months of Search Console data that still hasn't fully recovered.
Technical write-ups are moving to Habr (Russian-only) — starting with the case of the vanishing IPv6
Technical deep-dives now live on Habr, in Russian only. Today's case: a client's site was blamed on Russian network-level blocking for three months — the real cause was three ordinary misconfigurations on one server.
SEOThe August 2026 Google Spam Update: The Real Facts, and the S-CTS Myth
A text is circulating claiming this update runs on an algorithm called "S-CTS." S-CTS is real — it's just YouTube's video-spam system, not a web search ranking mechanism. Here's what's actually confirmed, plus honest Search Console data from my own two-month-old site.
AEO68.9% vs. 2.1%: How to Get Baked Into an LLM's Weights
ChatGPT decides who to cite before it even searches. Three steps that move a brand from the rejected 2.1% into the pre-selected 68.9% — plus a tool that tests the first one right now.
AEOFive AI Agent Protocols in 2026: What to Ship Now and What Can Wait
llms.txt, OKF, ARD, MCP, UCP — a guide to the protocols deciding whether an AI agent finds you, connects to your data, and buys from you. Simple to complex, with a table and recommendations.
PythonGoogle's Former Chief Scientist Just Described Orakul Architecture
Orakul is a platform for a team of AI agents that installs on the client's own server and takes over part of the work usually done by hired staff: sales, support, paperwork. Jeff Dean, Google's former Chief Scientist, said in a recent Y Combinator interview what actually decides the fate of AI products — not the model, but the tools, memory, and orchestration built around it. We didn't rewrite Orakul after this interview. That architecture was already there. Google just signed off on the blueprint we'd already built the house from.
AEOYesterday: Keywords. Today: LSI. Tomorrow: Intent?
Google patented search that doesn't end at the results page: the session waits in the background until an answer exists. See what it means for your content.
AEOGoogle Patented Trust: The Content Brief That Survives the Next Core Update
Google's patent computes Author Score as math. Here's what that means for a copywriter brief — rewritten live, for a real published page.
AEORewriting the Thanksgiving Music Activities Page: What Happened
Follow-up to the Author Score piece: the page has been rewritten per the brief. Before/after GSC screenshots, rankings and citations land here.