Blog

Technical SEO, GEO/AEO and Python development — notes from practice, no fluff.

6 posts

AEO

Yesterday: Keywords. Today: LSI. Tomorrow: Intent?

Google patented search that doesn't end at the results page: the session waits in the background until an answer exists. See what it means for your content.

6 min
AEO

Google Patented Trust: The Content Brief That Survives the Next Core Update

Google's patent computes Author Score as math. Here's what that means for a copywriter brief — rewritten live, for a real published page.

8 min
AEO

Rewriting the Thanksgiving Music Activities Page: What Happened

Follow-up to the Author Score piece: the page has been rewritten per the brief. Before/after GSC screenshots, rankings and citations land here.

1 min
GEO

Where to Find an E-E-A-T Expert: I Built One — and Google Believed It in Two Months

A virtual expert backed by real practice: within two months Google AI answered by his name. The method, the rhythm and the platforms — repeat it yourself.

6 min
SEO

How to Write a Meta Description That Google Will Use

Google now builds snippets on the fly — CTR drops follow. The data-nosnippet trap and a recipe for a meta description Google will use: check your pages.

6 min
AEO

ChatGPT has already been to your website. And left to quote a competitor

How does ChatGPT choose which sources to cite, and why does it prefer your competitors even if your content is superior? Two 2026 studies analyzed ChatGPT's internal network traffic and how AI agents "see" web pages. It turns out that AI values machine-readability and web accessibility (the Accessibility Tree) over beautiful design. Read our detailed breakdown of ChatGPT's logs and a practical checklist on how to optimize your website for AI agents.

9 min